Coco & Eve Sells 600 Hair Masks Every Day: Here's Their Launch Marketing Breakdown

Coco & Eve founder, Emily Hamilton, is on the Female Founder World podcast with Jasmine Garnsworthy!  Would you sell your house to fund your business?  That’s exactly what Emily Hamilton did nearly a decade ago to fund her beauty business, Coco & Eve—starting with a hair mask. Fast forward six years since starting her biz, Coco & Eve sells 600 of that OG hair mask every day! Listen in to hear how Emily bootstrapped, started, and scaled her brand to where it is today, and how she recently spent a $10,000 launch marketing budget Links:  Listen to Dulma Altan's podcast, 'Due Diligence' https://podcasts.apple.com/us/podcast/due-diligence/id1632703211  Join our NYC event on June 9th: https://momence.com/Female-Founder-World/IRL%3A-Meet-Your-Business-Besties-at-Pop-Up-Grocer-in-NYC/86661426 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Emily's business, Coco & Eve https://ca.cocoandeve.com/  Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events  Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Learn more about your ad choices. Visit megaphone.fm/adchoices