Coffee with Kofi with Aime Ayreheart, Founder of HR & Workers Trade Union, AI&ME plus Ninja HR.

Today, I’m joined by Aime Ayrehart, HR leader, author, and founder of the HR & Workers Trade Union, the UK’s only pay-as-you-go union. Aime has spent her career standing up to workplace injustice, building compassionate solutions, and reimagining how HR can truly serve people.In this conversation, we’ll dive into her personal story, the bold steps she’s taken to transform adversity into purpose, and the practical wisdom she shares for anyone looking to follow their passions and create workplaces where people can thrive. So grab your coffee, settle in, and get ready for a high speed conversation!Key Takeaways:* Aime's career is driven by an unwavering commitment to fairness, a principle rooted in her "neuro-spicy" nature and family's trade union history.* Her book, "Let's Face the Music and Dance", was a pivotal act of vulnerability that built a stronger, more authentic personal brand by connecting with her "tribe."* Aime founded the UK's only pay-as-you-go trade union, Ninja HR, to provide on-demand support for senior professionals, challenging the traditional membership model.* She is building "AI & Me," an HR-focused AI tool, using a "build the audience first" strategy to avoid the pitfalls of a tech-centric, "hustle culture" startup.Episode resources:Aime Ayreheart: www.linkedin.com/in/aimeayrehartHuman Resources and Workers Trade Union: www.hrwtu.wordpress.comLet's Face the Music and Dance: www.amazon.co.uk/Lets-Face-Music-Dance-stories/dp/1399979833Chay Executive Coaching: www.chayexecutivecoaching.com