Cold Pitching vs. Content Marketing

On today’s call, we chat with Mihai Zamfir who has done some incredible work in building a presentation design company. Mihai gets a fair amount of new clients using sites like Upwork and other freelance marketplaces, but he’s ready to start finding better clients in more intentional ways. All of this leads us to an answer-rich coaching session all about short-term vs. long-term sales strategies.  Cold-pitching vs. Content marketing.  On the one hand, cold-pitching is hard and has notoriously bad conversion rates. On the other hand, content marketing is very time and labor intensive. So what’s the right path for you? We’ll help you answer that question and many more in today’s episode. Be a guest on an upcoming episode: We'd love to feature your business and offer some free on-air advice for growing your business. To see if you're a good fit, click here. Leave us a review on Apple Podcasts: If you enjoy the show, can you do us a favor and leave us an honest rating and review on Apple Podcasts? We'll love you forever. Click here to leave a review. Support our sponsors so we can keep airing new episodes: Participate — Create a space for collaboration, communication and learning. Notion — The all-in-one workspace for all your notes, wikis, and important tasks. SolidGigs — Get more freelance jobs. Dripify — Premium learning platform for entrepreneurs. More resources related to today's episode: Clay recommends finding a quality CRM. Here are our top recommendations: 10 Best CRM for Freelancers Ready to Get Organized Preston recommends using something like Reply.io to scale up your outreach. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy.  Since you're listening to Freelance to Founder, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Rocketship.fm and Creative Elements. Learn more about your ad choices. Visit megaphone.fm/adchoices