Common wealth? A commercial resizing for new Games era

Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry.This week, Martin Ross and Jonathan Rest look ahead to the 2026 Commonwealth Games and how new sponsorship and media rights agency deals, plus a new host broadcaster, will shape a scaled-down event in Glasgow next summer.In a break from our usual format, host Catherine Davies takes the hotseat to answer some hard-hitting questions from Imran Yusuf about LaLiga’s mixed media rights fortunes.We delve into RTL’s acquisition of Comcast’s Sky Deutschland and what that could mean for the German sports media landscape – and we take a quick look at Uruguayan football, Olympic TV rights in India and cricket in Brazil.You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify and Amazon Music.Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.Host: Catherine DaviesContributors: Jonathan Rest, Martin Ross, Imran YusufEditor: Lumi Lehmuskallio Sources: 1. Sportfive vacates Commonwealth Games JV 2. EXCLUSIVE: Red Tiger hunts Glasgow 2026 sponsors 3. EXCLUSIVE: Swiss firm set for Glasgow 2026 host broadcast 4. In Focus: LaLiga 5. RTL agrees nine-figure Sky Deutschland takeover 6. IOC eyes cricket uplift with two-cycle India tender 7. Sport for good: Brazilian cricket’s feelgood factor Hosted on Acast. See acast.com/privacy for more information.