Como as Marcas Devem Responder às Cobranças da Sociedade - Brandster | Brandcast episode artwork

EPISODE · Jun 30, 2021 · 6 MIN

Como as Marcas Devem Responder às Cobranças da Sociedade - Brandster | Brandcast

from Brandster | Brandcast · host Brandster - Branding School

Pergunta deste episódio:"Nos dias de hoje as marcas não tem mais espaço para erros, sendo cobradas em posicionamentos perante a sociedade, ou seja, atitudes sociais, inclusivas e/ou ambientais. Gostaria de saber como uma marca deve responder as cobranças da sociedade neste contexto? ( Exemplo a cobrança do sexismo nas marcas de cervejas, compromisso ecológico com mineradoras e outros)" - Marlon Trovão, Franca/SP_____LINKSbrandster.com.brCurso online: Autenticidade e diferenciação de marcahttps://brandster.com.br/p/curso-de-b...​Curso online NAMING LIKE PROhttp://brandster.com.br/p/curso-onlin...​_____music by audionautix.com

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