Cómo implementar correctamente un Cuadro de Mando Integral

El concepto de Balanced Scorecard o Cuadro de Mando Integral (CMI) fue desarrollado en el año 1992 por los economistas norteamericanos Robert Kaplan y David Norton con el fin de poder medir la actividad y evolución de una compañía basándose en su visión y estrategia a largo plazo, y no meramente desde una perspectiva financiera.

Episode metadata supplied by the publisher feed · Published Jun 27, 2017

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