Complaining Cow, Helen Dewdney, on How Businesses Should Handle Complaints

In this episode, I'm speaking with Helen Dewdney, also known as The Complaining Cow. Now, she won’t be offended that I call her that, as it’s literally her brand! Helen helps people make complaints to companies, and she helps companies form their own complaints procedures to make it easier for their customers and their clients to complain to them.  It was great to talk to a kindred spirit, as I've done plenty of complaining myself in the past. In this interview, Helen talks about what makes her so passionate about complaining, her advice on what customers should do to get the resolutions they deserve, what companies should do to improve their customer service and more.  Whether you're a customer who's experienced dreadful customer service with a company or you're a business wanting to improve your complaints processes, this is a must-listen interview.  Watch the video on YouTube: https://www.youtube.com/watch?v=eTIw0egR5j8  Download Helen's free booklet 'Customer Service: 5 ways to get rave reviews & referrals' here: https://business.thecomplainingcow.co.uk/ About Helen Dewdney, The Complaining Cow Website: https://www.thecomplainingcow.co.uk LinkedIn: https://www.linkedin.com/in/helendewdney/ Twitter: https://twitter.com/ComplainingCow YouTube: https://www.youtube.com/c/HelenDewdney Amazon: https://www.amazon.co.uk/Helen-Dewdney/e/B00O2XFCFO About your host: Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA. iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837 LinkedIn: https://www.linkedin.com/in/darrenjamieson/  Engaging Marketeer: https://engagingmarketeer.com  Engage Web: https://www.engageweb.co.uk    Support the show: https://engageweb.clubSee omnystudio.com/listener for privacy information.