EPISODE · Mar 13, 2026 · 8 MIN
Complete B2B Podcasting Guide - Ep12 - Automate / Externalise podcast post-production
from Consulting Leaders
Download “B2B Podcasting Secrets” to solve Branding & Lead Gen for good if you are a B2B Business: https://ghapodcast.com/b2b-podcasting-secrets-podFollow me on LinkedIn: https://www.linkedin.com/in/guillaume-jouvencel/In this video, I explain how to structure your podcast so you only focus on the fun, high-value part - the conversation - while everything else is automated or handled by a team. I walk through the system we use at GHA Marketing to remove production workload and keep your podcast consistently driving brand-building and lead generation.What You’ll Learn: How to automate podcast post-production using AI tools and workflowsWhich tools handle recording, editing, repurposing, and schedulingWhen to use VAs, EAs, or offshore assistants to scale productionThe step-by-step process to hire and test podcast support talent How to evaluate podcast agencies using proof instead of claimsThe three-tier model to scale from DIY to fully managed productionChapters:00:00 – Why Post-Production Must Be Systemized01:03 – Recording and Editing Tools We Recommend02:50 – Creating Short-Form Clips Efficiently03:30 – Written Content and Copy Generation03:47 – Scheduling and Distribution Systems04:44 – Scaling With VAs, EAs, and Offshore Assistants05:33 – The Process to Hire and Test Podcast Talent06:11 – When to Work With a Podcast AgencyTools & Platforms Mentioned Recording & Editing:• Riverside • Descript Short-Form Content: • Opus Clip Written Content & Show Notes: • Castmagic • ChatGPT Scheduling & Distribution: • Metricool • Captivate • Buzzsprout Automation: • Zapier Hiring Platforms: • Upwork • FiverrIf you are new to my channel, my name is Guillaume Jouvencel, and I'm the co-founder of GHA Marketing. I've launched and grown 107 B2B podcasts in the last 2.5 years, and I personally own two top 10% podcasts globally.I believe in proof, not promises. See all our B2B clients testimonials here: https://ghapodcast.com/testimonials/To the builders in the arena, build the brand first, then let the clients chase you.Never quit, GuillaumeDISCLOSURE: Information shared here is for educational purposes only. Results are not guaranteed and will vary based on effort, market, offer, and execution.DISCLAIMER: I create podcast strategies that drive real results. With so many “experts” and “quick fixes” out there, it’s hard to know who’s legit. I share what works from real-world experience in helping companies and entrepreneurs use podcasting to generate revenue and strengthen their brand. And if you’re ready to take your podcast to the next level, I’m here to help.
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Complete B2B Podcasting Guide - Ep12 - Automate / Externalise podcast post-production
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