Complete B2B Podcasting Guide - Ep7 - Post-interview nurture system

Download “B2B Podcasting Secrets” to solve Branding & Lead Gen for good if you are a B2B Business: https://ghapodcast.com/b2b-podcasting-secrets-podFollow me on LinkedIn: https://www.linkedin.com/in/guillaume-jouvencel/In this video, I share how to nurture relationships with B2B podcast guests, stay top of mind by offering value after the interview, and create long-term lead generation opportunities without a direct sales approach.What You’ll Learn: How to nurture podcast guest relationships after the interview to build long-term valueThe importance of sending podcast assets quickly to show professionalism and reliabilityHow to leave genuine reviews and use them to build trust with your guestsHow to send relevant resources to pre-frame your follow-up calls and strengthen authorityThe power of building a lead nurture system for guests who don’t immediately book a callChapters: 00:00 – The Strategic Role of Off-Air Debriefs01:00 – Aligning Expectations and Structuring the Post-Interview Conversation02:29 – How to Use the Off-Air Debrief to Prevent Guest Drop-Off03:16 – Identifying Pain Points and Offering Value Post-Interview04:03 – Framing the "How Can I Help" Question to Identify Opportunities05:32 – Scheduling Follow-Up Calls and Offering Genuine Help06:24 – Building Long-Term Relationships Through Referrals07:53 – Optimizing Your Process for 40-60% Conversion from Interview to Follow-Up08:37 – Why Building a Brand is More Important Than Immediate Sales09:21 – Turning Podcast Conversations Into Business OpportunitiesIf you are new to my channel, my name is Guillaume Jouvencel, and I'm the co-founder of GHA Marketing. I've launched and grown 107 B2B podcasts in the last 2.5 years, and I personally own two top 10% podcasts globally.I believe in proof, not promises. See all our B2B clients testimonials here: https://ghapodcast.com/testimonials/To the builders in the arena, build the brand first, then let the clients chase you.Never quit, GuillaumeDISCLOSURE: Information shared here is for educational purposes only. Results are not guaranteed and will vary based on effort, market, offer, and execution.DISCLAIMER: I create podcast strategies that drive real results. With so many “experts” and “quick fixes” out there, it’s hard to know who’s legit. I share what works from real-world experience in helping companies and entrepreneurs use podcasting to generate revenue and strengthen their brand. And if you’re ready to take your podcast to the next level, I’m here to help.