Confessions of a Private Equity Buyer with Adam Coffey

In today's episode of the Private Capital Mastery podcast, host Brian Franco talks with Adam Coffey, an experienced CEO and author, about using private equity for business growth. Adam shares his knowledge on creating value and reducing risk before selling a company. He emphasizes the importance of strategic planning and building a strong leadership team. They discuss the complexities of deal terms and valuation, the challenges of selling a business, and the need for expert guidance for entrepreneurs facing the biggest transaction of their lives. Adam also comments on the strategies private equity firms use to stand out in a competitive market and the considerations for sellers whether they become a platform or an add-on in private equity deals.  "When's the right time to sell your company? I created the rule of 130: you take your age as a two-digit number, and then the percent of your net worth that's tied up in this illiquid thing known as your company as a two-digit number. You add them together; if it equals or exceeds 130, you're probably assuming too much risk." - Adam Coffey What you will learn: Understanding private equity Private equity and the pandemic Selling a Business Managing Risk and Asset Diversification Learn more about Adam Coffey by visiting: LinkedIn Continue the conversation with Jacob Franco: Jacob's Calendar Learn more about Brian Franco by visiting: Facebook Email Me