Confident Content Live Coaching: How To Get More E-mail Engagement and Sales - with Anj Young

Know you need to get your email marketing sorted for 2024 but have a major block around how to make your emails with opening and not sent straight to the trash?I’ve got you!Email marketing is one of my very favourite marketing activities, and one I will ask my clients to prioritise over social media if they have an email listWhich is why it was so important to help my client Anj Young with her email planAnj is the owner of Top Notch Osteo and Massage. With two clinics in two different areas of Auckland, Anj needs to find a way to make the email marketing fit the different clinic audiences, while keeping it all manageableIn this episode we build out an email marketing plan, talk about how to use segmentation, what results she needs to be looking for and more. Learn alongside Anj, and find out what you can do to help improve your own email marketing and start getting those results. In this episode we cover:How to move past our own mindset about emailWhat types of emails you can create that aren’t salesyHow to make your email marketing more manageableWhy segmentation is your friendHow to segment your audience if you have no segments right nowWhat you can do to get people more ready to buy without hard sellsImportant LinksCome to Rachel’s Free content strategy workshopsRegister interest for Rachel’s content coaching programmeGet a FREE copy of THE MARKETING FIXRachel’s SUBSTACKRachel’s YouTube ChannelJoin the My MAP IT Marketing Strategy SchoolBecome a part of our Facebook groupBuy your copy of Be a Spider, Build a WebSee omnystudio.com/listener for privacy information. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit hellohumanbyrachelklaver.substack.com/subscribe