Connect Through Stories

What this episode covers

How story telling can grow your business. A lot of entrepreneurs would like to harness the power of story telling in their communications. In this solo episode Jane discusses the key elements to building a powerful story, and how using story telling in business can help entrepreneurs connect on a deeper and more intuitive level with their clients.  Jane says when you base your stories around the problem your clients need to overcome they will resonate more powerfully, and it will make them want to engage with you. That’s why the single most important thing you need to know about your client, is their problems. What is it they keep trying over and over again but keep failing at? What gives them sleepless nights? What is making them neglect their health and well being? Tell a story to show them you have been in their shoes, and know how it feels. Do you use stories to connect more deeply with your audience?  ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, speaker, event host and business scale up expert. She had a 20 year history in global media and advertising, before becoming a serial entrepreneur herself, with multiple businesses in real estate, marketing and education. Having grown and sold a £6M brand identity business to US communications group Interpublic, today she is most passionate about and committed to serving other entrepreneurs – helping them grow their businesses and achieve their best lives.  Enquire about working 1:1 with Jane, book a call here: https://bit.ly/2Z07DML Discover Jane’s Ideal Client Success Accelerator Programme here: www.idealclientsuccess.com/masterclass

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