Connor MacDonald's Channel Diversification Framework For Scaling Past $100M

from The Andrew Faris Podcast · host Andrew Faris

Connor MacDonald is the CMO at Ridge. Follow him on X at https://x.com/couuor and listen to him on the Marketing Operators Podcast.FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris⁠⁠⁠⁠⁠ Email: ⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠Work with Andrew: ⁠⁠⁠⁠⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: ⁠https://bit.ly/42DcmFl⁠. Get 20% off the first 3 months with code FARIS20.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at ⁠⁠⁠⁠⁠http://www.richpanel.com/partners/ajf?utm_source=spotify⁠⁠⁠⁠⁠.

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This episode is 57 minutes long.

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This episode was published on February 20, 2026.

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