CONTEXT IS KING: FUTURE OF ADVERTISING WITH AI, METAVERSE & WEB 3- WESLEY TER HAAR: MEDIA MONKS

#advertising #marketing #branding #metaverse #generativeai Wesley ter haar is the Founder of MediaMonks and board member of S4, Martin Sorrell's new era, new age services company. He Co-founded MediaMonks in 2001 to wage war on mediocre digital production, working tirelessly to grow MediaMonks into a creative production powerhouse with global reach and recognition. Former COO and lifeline for deadlines, SoDA board member, served as the inaugural president of Cannes Lions' Digital Craft jury in 2016, inducted into the ADCN Hall of Fame in 2018 and named an AdAge creative All-Star and part of the Adweek50 executives leading the way in transforming the industry. https://media.monks.com/https://nl.linkedin.com/in/wesleyterhaar Time Stamp 0:00 to 02:18- Intro, Media Monks Origin story 02:18 to 05:23- Generative AI & the impact on the creative industry 05:23 to 09:17- exponential technologies excitement & anxiety 09:17 to 10:46- targeted, personalised advertising 10:46 to 11:46-Assistive, contextual & hyper-targeted advertising 11:46 to 14:51- Marketing in the Metaverse 14:51 to 16:56- the gamification of storytelling 16:56 to 20:50- Staying relevant in a disrupted creative industry 20:50 to 23:37- Media Monks upcoming product 23:37 to 24:25-Media Monk Works 24:25 to 25:48- Media Monks Virtual Production Studio in Delhi 25:48 to 27:34-Media Monks' future roadmap 27:34 to 29:35- Pitch to clients on creating engaging content today Watch our highest-viewed videos: 1-DR R VIJAYARAGHAVAN - PROF & PRINCIPAL INVESTIGATOR AT TIFR India’s 1st Quantum Computer- https://youtu.be/ldKFbHb8nvQ 2-TATA MOTORS- DRIVING THE FUTURE OF MOBILITY IN INDIA- SHAILESH CHANDRA- MD: TATA MOTORS-https://youtu.be/M2Ey0fHmZJ0 3-MIT REPORT PREDICTS SOCIETAL COLLAPSE BY 2040 - GAYA HERRINGTON -DIR SUSTAINABILITY : KPMG- https://youtu.be/Jz29GOyVt04 4-WORLDS 1ST HUMAN HEAD TRANSPLANTATION- DR SERGIO CANAVERO - https://youtu.be/KY_rtubs6Lc 5-DR HAROLD KATCHER - CTO NUGENICS RESEARCH Breakthrough in Age Reversal- https://youtu.be/214jry8z3d4 6-Head of Artificial Intelligence-JIO - Shailesh Kumar https://youtu.be/q2yR14rkmZQ 7-STARTUP FROM INDIA AIMING FOR LEVEL 5 AUTONOMY - SANJEEV SHARMA CEO SWAAYATT ROBOTS - https://youtu.be/Wg7SqmIsSew 8-MAN BEHIND GOOGLE QUANTUM SUPREMACY - JOHN MARTINIS  - https://youtu.be/Y6ZaeNlVRsE 9-BANKING 4.0 - BRETT KING FUTURIST, BESTSELLING AUTHOR & FOUNDER MOVEN - https://youtu.be/2bxHAai0UG0 10-E-VTOL & HYPERLOOP- FUTURE OF INDIA"S MOBILITY- SATYANARAYANA CHAKRAVARTHY https://youtu.be/ZiK0EAelFYY 11-HOW NEUROMORPHIC COMPUTING WILL ACCELERATE ARTIFICIAL INTELLIGENCE - PROF SHUBHAM SAHAY- IIT KANPUR- https://youtu.be/sMjkG0jGCBs 12-INDIA'S QUANTUM COMPUTING INDUSTRY- PROF ARUN K PATI -DIRECTOR QETCI- https://youtu.be/Et98nkwiA8w Connect & Follow us at: https://in.linkedin.com/in/eddieavil https://in.linkedin.com/company/change-transform-india https://www.facebook.com/changetransformindia/ https://twitter.com/intothechange https://www.instagram.com/changetransformindia/ Listen to the Audio Podcast at: https://anchor.fm/transform-impossible https://podcasts.apple.com/us/podcast/change-i-m-possibleid1497201007?uo=4 https://open.spotify.com/show/56IZXdzH7M0OZUIZDb5mUZ https://www.breaker.audio/change-i-m-possible https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8xMjg4YzRmMC9wb2RjYXN0L3Jzcw Dont Forget to Subscribe www.youtube.com/ctipodcast