Controversy Sells | One-Minute What episode artwork

EPISODE · May 5, 2026 · 1 MIN

Controversy Sells | One-Minute What

from Lies We Bought · host Emily Rask

P.T. Barnum knew people would pay to see something questionable before they would ignore it completely. This One Minute What breaks down how controversy, curiosity, and the sunk cost fallacy work together to pull you in, and why once you have paid attention, your brain starts looking for ways to justify it. Because they do not need you to like it. They just need you to look.

Episode metadata supplied by the publisher feed · Published May 5, 2026

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Controversy Sells | One-Minute What

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