Craig Rowley, CMO of Shutterfly - Building Brand and Empa...

What this episode covers

What would make an agency veteran go client side and never look back? Well, for Craig Rowley, CMO of personalized goods purveyor Shutterfly, it was all about the opportunity to truly lead a brand.Tune in to hear more on Rowley’s career journey, how his agency experience helps him in his role today and what he sees fundamentally changing about the CMO role and brand-agency relationships moving forward. Hosted on Acast. See acast.com/privacy for more information.

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Frequently Asked Questions

How long is this episode of Marketing Vanguard?

This episode is 30 minutes long.

When was this Marketing Vanguard episode published?

This episode was published on March 4, 2022.

What is this episode about?

What would make an agency veteran go client side and never look back? Well, for Craig Rowley, CMO of personalized goods purveyor Shutterfly, it was all about the opportunity to truly lead a brand.Tune in to hear more on Rowley’s career journey, how...

Can I download this Marketing Vanguard episode?

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