Create To Connect: Video Content Creation w/ XayLi Barclay

The latest narrative of helping professionals connect to their creative side continues with episode five of the Create To Connect series on the Career Tipper podcast that features Video Content Consultant XayLi Barclay. In 2014, she decided to document her beauty and fitness journey to help others develop The XayLi Show brand exactly as XayLi had envisioned it for many years. Through that platform, she met the audience that she genuinely loves today. XayLi created the creative curriculum for Start Shoot Grow that focuses on teaching business owners to build, market, and sell impactful online courses with video content. XayLi is also the Co-Creator of the annual Think In Color Summit with Thinkific.  During this episode, XayLi chats about starting, shooting, and growing to build, market, and sell video content. [01:35] XayLi shares insight on strategies and processes that can help dominate with camfidence?  [05:20] XayLi chats about overcoming the fear of being on camera.  [07:38] XayLi talks about how to serve your audience. [10:26] XayLi shares her journey to being confident and creating to connect and attract your followers and supporters.  [14:33] XayLi speaks about the different levels of creating videos to generate income at various stages of business.  [16:48] XayLi speaks about the power of knowing the different seasons of your business. [18:17] XayLi shares how to create and invite creativity into her day.  [23:15] XayLi shares a few benchmarks that can help video content creators gauge their quality and consistency. [29:20] XayLi suggests essentials for video creators to remember that they're serving real people with their content. [32:11] XayLi shares equipment suggestions.  [35:48] XayLi speaks to what Create to connect means to her.  [37:06] XayLi provides advice that resonates the highest with her career success since launching The XayLi Show brand in 2014. [38:42] XayLi issues a gut check to recognize if you should be on camera.   Connect with XayLi: https://xaylibarclay.com