Creating Events that Grow Your Business episode artwork

EPISODE · Dec 15, 2025 · 34 MIN

Creating Events that Grow Your Business

from Marketing Root Work Podcast · host Judy Murdoch

Send us Fan MailOne of the most effective ways to promote your business is to offer events: workshops, classes, and networking opportunities to name a few.But not all events are created equal. To learn more about what goes into creating memorable, transformative events, I spoke with Heather Black, a speaking strategist and event expert.Heather has spent years learning what it takes to create successful, profitable events. In our conversation, she shares her success strategies many of which you can put into practice for your own events.If you find the Marketing Root Work podcast valuable, please become a subscriber! My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.

Send us Fan Mail One of the most effective ways to promote your business is to offer events: workshops, classes, and networking opportunities to name a few. But not all events are created equal. To learn more about what goes into creating memorable, transformative events, I spoke with Heather Black, a speaking strategist and event expert. Heather has spent years learning what it takes to create successful, profitable events. In our conversation, she shares her success strategies many of...

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Creating Events that Grow Your Business

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This episode is 34 minutes long.

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This episode was published on December 15, 2025.

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Send us Fan MailOne of the most effective ways to promote your business is to offer events: workshops, classes, and networking opportunities to name a few.But not all events are created equal. To learn more about what goes into creating memorable,...

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