Creating Win-Win Summits with Becky Lyter McCleery

Send us Fan MailBecky Lyter McCleery has been creating and hosting summits for years. As a marketer I love how Becky's summits offer lots of visibility for experts, visibility for her own business, and value for the audience. I love when marketing creates visibility and value for everyone involved.Her summits are a win for all everyone involved. Summit speakers share valuable tips and advice and enlarge their audience, audience members receive lots of useful information for growing their businesses, and Becky offers a central point to receive this information and grows her own following.My conversation with Becky was a master class in how to create win win summits while avoiding common pitfalls. Learn more about Becky and her work at https://www.beckylytermccleery.comABOUT BECKY LYTER MCCLEERYBecky Lyter McCleery is a Strategy & Operations Consultant for heart-centered service providers. A former 4th & 5th grade teacher, Becky found her way into the online business world as a coach who quickly realized she knew nothing about building a business. As she figured out strategy and systems for her own business, she became an accidental virtual assistant when a friend asked for support in her business. Since late 2016, she's transitioned from a VA to an Online Business Manager, and then a Director of Operations. Through her work as a consultant, she's committed to making the entrepreneurial experience easier for others, as she works with clients to create and implement simplified strategies and streamlined systems to help them build purposeful, profitable, and sustainable businesses that support what matters most (to them).If you find the Marketing Root Work podcast valuable, please become a subscriber! My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.