Creative Content Creation is Key to Visibility with Juan Alanis

On this episode of PRSay, the podcast of the Houston Chapter of the Public Relations Society of America, Juan Alanis shares how important creative content is to growing your brand and reach. Juan is the Founder and Chief Content Officer of Market Street Consultants. He is a former print journalist in both the Spanish and English language spaces, who later moved into the nonprofit space before opening his own specialty agency. As part of the pivot that many of us have had to do during the pandemic, Juan found that companies and nonprofits needed more support with their digital marketing. He attributes his engagement with PRSA as part of his success in growing his strong professional network, and Juan believes that a strong network is key to collaborations and business opportunities. He encourages members to focus on authentic relationships. Be sure to connect with Juan on LinkedIn and learn more about Market Street Consultants at www.marketstreetconsultants.com. Learn more about the PRSA Houston Chapter, our events and opportunities at www.prsahouston.org. PRSay is brought to you by Veronica V. Sopher, Public Relations.