Creative Director Breaks Down Print, Campaigns, and the Psychology Behind Ads episode artwork

EPISODE · Mar 20, 2026 · 40 MIN

Creative Director Breaks Down Print, Campaigns, and the Psychology Behind Ads

from The Unapologetic Designer Podcast · host Kenzi Green Design

I sat down with Erika, Creative Director and CEO of Erika Maram, where she leads editorial design, creative direction, photography, and high-level campaign work. We dive into her journey from working with Goss Magazine to being on set with female astronauts, and how she’s built long-term client relationships in an industry that’s constantly evolving. This episode breaks down the strategy, storytelling, and trust behind timeless work.Follow Erika⁠⁠FREE Six Figure Designer Community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock Secret Podcast Episodes⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Share Your Unapologetic Opinion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠

Episode metadata supplied by the publisher feed · Published Mar 20, 2026

Embed this episode

Ready to play

Creative Director Breaks Down Print, Campaigns, and the Psychology Behind Ads

0:00 40:56

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of The Unapologetic Designer Podcast?

This episode is 40 minutes long.

When was this The Unapologetic Designer Podcast episode published?

This episode was published on March 20, 2026.

Can I download this The Unapologetic Designer Podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!