Cringe No More: Copywriting That Converts
from From Startup to Wunderbrand Hosted by rachel allen, nicholas kuhne, wunderbrand
In this episode, Rachel and Nicholas get real about what actually makes good marketing. From managing a “robot intern” (aka ChatGPT) to decoding what “engagement” really means, this episode strips away the fluff and gets to the guts of marketing strategy. You'll learn why “visionary” is a dangerous word, how tone of voice builds brand trust, and what metrics really matter (hint: it’s not likes). Whether you're a startup founder staring at your cringey website or a brand looking to scale without sounding like a brochure, Rachel’s practical wisdom and deadpan humour will get you unstuck fast. Website: https://boltfromthebluecopywriting.com Email: [email protected] Connect with me on: All my links Become a guest Sign up for Riverside Get Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy
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What this episode covers
Rachel Allen helps good people doing hard work get their message right. She's a copywriting expert, marketing strategist, and fractional CMO who’s spent over 16 years turning awkward bios and underperforming websites into client magnets.
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