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May 27, 2026 41 min

Crowded Room, Empty Chair.

from Unfounded - HE Hosted by Unfounded - David Laxer & Ofir Michaeli

Most markets aren't short on players. They're short on positions. For the final episode of the season, we pull apart real examples of brands that stopped competing for the same seat - and found one nobody else was sitting in. From saturated categories to surprise breakouts, this is a conversation about what it actually takes to read a market clearly, move differently, and build something that holds.

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Crowded Room, Empty Chair.

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This episode was published on May 27, 2026.

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