CULT BRAND: Make Plan B Decisions
Airbnb's back was up against the wall. What happens when the New York Attorney General slaps a subpoena on the young upstart Airbnb in 2013 to access all host data for 15,000 hosts?
An episode of the The Chad & Cheese Podcast podcast, hosted by Evergreen Podcasts, titled "CULT BRAND: Make Plan B Decisions" was published on January 22, 2020 and runs 22 minutes.
January 22, 2020 ·22m · The Chad & Cheese Podcast
Summary
What happens when the New York Attorney General slaps a subpoena on the young upstart Airbnb in 2013 to access all host data for 15,000 hosts? Do they comply? Do they fight? Listen to this amazing story that embodies Airbnb's brand straight from best-selling author, cult branding expert and former Airbnb global head of community.
Episode Description
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