EPISODE · May 2, 2022 · 41 MIN
Customer Marketing: It's Not What You Think, with Tara Pawlak
from B2B Growth · host Sweet Fish
In this episode, Benji talks to Tara Pawlak, Head of Marketing at GetAccept.Customer marketing shouldn't be marketing at your customers for your business's immediate benefit, yet often that's what it's reduced to. Tara is here to help us re-examine our current strategy and provides some practical advice to move in a better direction.
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Customer Marketing: It's Not What You Think, with Tara Pawlak
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