Data Mining -- How Pharma Knows So Much About You

Host: Michael Greenberg, MD Guest: Benjamin Schaefer, MD Guest: Robert Restuccia, MPA Dr. Michael Greenberg speaks with Dr. Benjamin Schaefer of the National Physician's Alliance and Robert Restuccia, Executive Director of The Prescription Project about how the AMA sells data about physicians to pharmaceutical companies. They discuss ethics and pharmaceutical marketing.

Episode metadata supplied by the publisher feed · Published Sep 12, 2007

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Data Mining -- How Pharma Knows So Much About You

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