Data Science to Elevate Customer Experience

In this episode, Ben is joined by Brightloom CTO Brian Zimmer and two of Brightloom’s Sr. Data Scientists, Bryan Prazen and Felix Duyls. They discuss cool things happening in data science in regard to the retail and marketing landscapes. Ben and his team discuss the massive opportunities that exist in data to elevate customer experience and drive efficiencies in terms of how work gets done and to have an impact. They give examples of how broadly the range of opportunities is to use data science in predicting the future.