Data tells you what is happening, but stories tell you why Featuring James Warren episode artwork

EPISODE · Apr 20, 2026 · 29 MIN

Data tells you what is happening, but stories tell you why Featuring James Warren

from Pull the Chute - Grow your People, Grow your Company Podcast · host Jeff Sesol and Janna Landry

Send us Fan MailIn this episode of Pull the Chute, Jeff and Jana are joined by James Warren, the founder of Share More Stories and the creator of the SEEQ platform. James shares his fascinating journey of using the power of storytelling and human experience to drive deeper insights for brands and leaders. We discuss how "sharing more stories" can bridge the gap between data and empathy, the importance of "building with purpose," and how understanding the human soul behind the consumer can transform organizational culture.Key TakeawaysThe Power of Storytelling: Stories are the most effective way to communicate complex human experiences and build genuine empathy within a brand or team.The SEEK Platform: James explains how his platform helps organizations "listen and learn" by surfacing deep, qualitative insights from human narratives.Building with Purpose: Following a listener's feedback on purpose-driven leadership, James emphasizes that rebuilding after failure requires a clear, meaningful "why."Empathy Over Analytics: While data is important, the "soul" of the consumer is found in their stories, not just their statistics.Common Goals, Different Languages: Even when we want the same outcomes, we often use different "languages" to describe them; storytelling helps align these perspectives.Call to ActionAre you ready to stop looking at numbers and start listening to stories? Tune in to the full episode to hear James Warren explain how to use human experience to unlock new levels of connection and growth for your business. Listen now!🎙️ Join the Conversation: Pull the Chute Podcast Discussion Group! Ever listen to an episode of Pull the Chute and wish you could dig deeper into those "aha!" moments with others who get it? Now you can.Join our Facebook Discussion Group here.

Send us Fan Mail In this episode of Pull the Chute, Jeff and Jana are joined by James Warren, the founder of Share More Stories and the creator of the SEEQ platform. James shares his fascinating journey of using the power of storytelling and human experience to drive deeper insights for brands and leaders. We discuss how "sharing more stories" can bridge the gap between data and empathy, the importance of "building with purpose," and how understanding the human soul behind the consumer c...

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Data tells you what is happening, but stories tell you why Featuring James Warren

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This episode was published on April 20, 2026.

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Send us Fan MailIn this episode of Pull the Chute, Jeff and Jana are joined by James Warren, the founder of Share More Stories and the creator of the SEEQ platform. James shares his fascinating journey of using the power of storytelling and human...

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