Data to Drama: Creating a Great Story with J. Walker Smith (Part 1)

from Insights & Innovators Podcast from MRII

Want your audience to remember your big idea? Join Zontziry 'Z' Johnson as she speaks with J. Walker Smith, Chief Knowledge Officer at Kantar, on the 'Insights and Innovators' podcast. Smith shares his expertise on the art and science of storytelling with data, including why many research presentations are forgettable and how to ensure your key point sticks. Get tips on creating impactful headlines, structuring your story, and understanding the importance of focusing on one central idea to make your presentations truly memorable.Chapters00:00 Introduction and Welcome00:35 Meet J. Walker Smith01:17 The Art of Storytelling with Data04:32 Engaging Different Audiences12:56 Crafting Memorable Headlines16:35 Structuring Your Presentation22:04 The Perfect One-Slide Presentation26:02 Conclusion and FarewellInsights & Innovators Podcast from MRII | Hosted by The Greenbook Podcast NetworkExplore more episodes and resources → https://www.greenbook.org/podcast-networkLearn more about MRII → https://mrii.org/

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This episode is 30 minutes long.

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This episode was published on November 6, 2025.

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