EPISODE · Jun 26, 2024 · 18 MIN
Day 50 and 51: Optimising Leads and CRM - Strategies for Sustained Business Growth
from The Sales Game · host Josh Mackay
Day 50 marked a significant milestone with the first two installations for the business. Josh reflects on the lessons learned from the installation process and shares his thoughts on improving efficiency and customer satisfaction. He also discusses the importance of not delaying sales for perfection and following the energy in the business.On Day 51, Josh covers the exciting developments, including interviewing and hiring new Sales Development Representatives (SDRs) to handle door-to-door appointments. He highlights the importance of aligning team members' goals with the company's growth opportunities and the potential roles they can evolve into.He also explores the idea of enhancing customer experience through innovative solutions like using drones for before-and-after shots of installations and creating a role dedicated to overseeing installs and customer satisfaction.Additionally, Josh discusses his approach to improving CRM integrations, automating follow-ups, and optimising lead acquisition costs. He shares insights on the value of having multiple lead sources and ensuring a steady flow of quality leads to support the sales team.Join Josh as he navigates the ups and downs of building a solar business, learns from challenges, and celebrates successes. Stay tuned for valuable insights and strategies to grow your own business.
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Day 50 and 51: Optimising Leads and CRM - Strategies for Sustained Business Growth
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