De transitie van impact maken, sportsponsoring en wat ins...

What this episode covers

Hoe vertaal je media-aandacht naar daadwerkelijke reputatie en merkvertrouwen? Clipit biedt met de zogenaamde Impactwaarde een nieuwe meetwaarde die het strategische bewijs voor PR-inspanningen biedt. Presentator Ron Lemmens praat erover met media-analist Thijs Spies.Marketingexpert Imke Walenberg komt langs en neemt je mee in de transitie van sportsponsoring. Daarbij legt ze uit waarom de Olympische Spelen tegenwoordig veel meer zijn dan een mediaplatform. Het is een strategisch schaakspel geworden waarbij 'Rule 40' en maatschappelijke impact de nieuwe standaard bepalen.Tijs Markusse vertelt hoe Univé met de derde editie van Samen voor Impact ondernemers helpt om hun maatschappelijke dromen waar te maken in een intensief traject van 100 dagen. Ook hoor je waar Richard Krajicek, toernooi directeur van het ABN AMRO Open tennistournament, zijn inspratie uit haalt in de Inspire Top 3.Nummer 1: Het boek Epic Bike Rides of EuropeNummer 2: Aflevering podcastserie Daphne op Donderdag met Angela MaasNummer 3: Speech Al Pacino in de film Any Given SundayElke donderdag van 16:00 tot 17:00 uur hoor je hét magazine programma van New Business Radio.Hét programma waar de ontwikkeling van de business en jouw persoonlijke ontwikkeling centraal staan. In hoog tempo komen innovaties, ondernemersverhalen, inzichten uit de wetenschap en de Inspire Top 3 langs. Met drie verschillende studiogasten en drie verschillende onderwerpen staat het programma garant voor afwisseling en sfeer! New Business Radio LIVE! wordt mede mogelijk gemaakt door MKB Brandstof, overal in Nederland tanken en laden.Luister deze podcast ook via onze app. Download hier.

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Frequently Asked Questions

How long is this episode of New Business Radio - Listen Today, Lead Tomorrow?

This episode is 50 minutes long.

When was this New Business Radio - Listen Today, Lead Tomorrow episode published?

This episode was published on February 12, 2026.

What is this episode about?

Hoe vertaal je media-aandacht naar daadwerkelijke reputatie en merkvertrouwen? Clipit biedt met de zogenaamde Impactwaarde een nieuwe meetwaarde die het strategische bewijs voor PR-inspanningen biedt. Presentator Ron Lemmens praat erover met...

Can I download this New Business Radio - Listen Today, Lead Tomorrow episode?

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