Debbie Levitt: Journey Mapping and Task Analysis

from Content Strategy Insights · host Larry Swanson

Any business you ask will claim to be focused on their customers' needs. But it can be hard to find companies that embody actual customer centricity in their design and business processes. Debbie Levitt helps companies discover the actual pathways that their customers are taking and shows them how they can help customers accomplish the tasks that move them along their journey. https://ellessmedia.com/csi/debbie-levitt/

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This episode is 32 minutes long.

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This episode was published on April 5, 2023.

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