Decoding Carbon Accounting: Making Supply Chains Sustainable with George Wade"

Send me a message In this episode of The Sustainable Supply Chain Podcast, I sit down with George Wade, co-founder of Zevero, a global leader in carbon accounting solutions for businesses with complex supply chains. George shares his fascinating journey from waste management to tackling carbon emissions, offering a unique lens on the importance of uncovering “invisible emissions” within organisations. We delve into how Zevero helps businesses measure, reduce, and report their emissions, with a particular focus on Scope 3 emissions – often the most challenging yet impactful to address. George outlines the practical ways businesses can collect and utilise emissions data, from integrating with ERP systems to understanding supplier data, and discusses how these insights are driving real-world changes. This episode is packed with actionable takeaways, including: How data transparency empowers companies to make smarter supply chain decisions, such as reducing transport emissions or choosing lower-impact materials. Real-world success stories, like how a UK drinks brand helped customers reduce their carbon footprint by 67%, benefiting both the environment and its retail partnerships. The role of emission intensity metrics for fast-growing companies, and why a one-size-fits-all approach to sustainability doesn’t work. George also shares his thoughts on the future of carbon accounting, the importance of industry collaboration, and how businesses can start their sustainability journey without feeling overwhelmed. Whether you’re grappling with Scope 3 emissions or just beginning to measure your impact, there’s plenty of insight here to help you navigate the road to net zero. As always, if you’ve got thoughts, questions, or ideas to share, I’d love to hear from you. Drop me a message on LinkedIn or Twitter, and check out George's newsletter, The Grumpy Optimists here. Let’s shape a more sustainable future together! If disruption hit tomorrow, would you know where your supply chain was most exposed? In 15 minutes my free scorecard helps you assess 27 resilience statements, calculate your score, and turn the result into three priorities and a 30 day action plan. You can download the scorecard free at tomraftery.com/scorecard. Support the show Podcast supporters I'd like to sincerely thank this podcast's generous Subscribers: Alicia Farag Kieran Ognev Gary Lynch And remember you too can become a Resilient Supply Chain+ subscriber - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one and give you access to bonus episodes of topical, timely supply chain resilience analysis. 🎤 Looking for a keynote speaker on supply chain resilience, AI, and sustainability? I help leaders understand the forces reshaping global supply chains, from geopolitical disruption and climate risk to AI and real-time decision-making. Download my Speaker Pack: https://tinyurl.com/spkrpck Finally If you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a message using this link. If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it. Thanks for listening.