Demystifying PR for the Post-Pandemic, Hyphenated, Independent Artist with Ariel Hyatt

The heart-centered passion of Ariel Hyatt, when fused with the astute intellect of a deep thinker whose observations on the ever-changing landscape of the global music industry have been the source of guidance for over 100,000 creatives in over 12 countries, results in one of the most appropriate status’s of a true ally for the independent artist in the 21st century. Founder of one of the most globally respected (NYC-based), artist-development and marketing strategy firms, Cyber PR, and author of 6 books on marketing, crowdfunding, social media, and publicity, (including an #1 Amazon best-seller), Hyatt has been cheerleading independent artists for 26 years and running, helping them take control of their own marketing, leading masterclasses and workshops, earning her a rare brand of credibility in the industry that sets her apart amidst the murky waters that have threatened to demoralize the independent artist from the beginning of time: PR. In this long-form conversation, we unpack the true meaning behind the same, discuss the challenges of the independent artist attempting to make a post-pandemic ‘comeback’, the struggles we face to connect authentically beyond the shimmer of metrics in a hyper-digitalized age, and the dangers of going about ‘business as usual’ in 2023. This episode is brought to you by:  www.holisticpianoacademy.com (Now part of www.holisticmusicianacademy.com) Listen to T.L.'s new album HERE Music by: www.everynowheremusic.com Produced by T.L. Mazumdar Text: www.tlwrites.com Recorded on a Zoom Podtrak P4 kindly sponsored by: https://www.sound-service.eu        Connect with Ariel: Website: https://www.cyberprmusic.com/ Instagram: https://www.instagram.com/cyberprmusic/ Twitter: https://twitter.com/cyberpr You Tube: https://www.youtube.com/cyberpr Facebook: https://www.facebook.com/cyberpr Tik Tok: https://www.tiktok.com/@cyberprmusic   Connect with T.L. Artist Website: www.everynowheremusic.com Mentorship & Coaching: www.holisticmusicianacademy.com Piano & Music Lessons: www.holisticpianoacademy.com Content Writing: www.tlwrites.com Instagram: https://www.instagram.com/everynowheremusic/ Spotify: ​​https://spoti.fi/3JxiGmH Facebook: https://www.facebook.com/tlmusician Twitter: https://twitter.com/tlmazumdar