Die neue CFO-Rolle im SaaS-Umfeld – mit Dr. Oliver Friedrich (Entirely)

In dieser Folge von Finance & Data spricht Julian Molitor – Gründer von Novemcore – mit Dr. Oliver Friedrich, CFO / Financial Director innerhalb der Entirely-Gruppe, über die moderne CFO-Rolle in einem digitalen B2B-SaaS-Umfeld – zwischen Business Partnering, KPI-basierter Steuerung, Systemharmonisierung und dem gezielten Einsatz von Automatisierung und KI.Oliver verantwortet mehrere Brands innerhalb eines wachstumsorientierten Marketing-Tech-Ökosystems und gibt einen praxisnahen Einblick, wie sich die Finanzfunktion in digitalen Unternehmen verändert: weg vom reinen Reporting, hin zu aktiver Entscheidungsunterstützung, funktionsübergreifender Steuerung und Transformationstreiber. Im Gespräch beschreibt er, wie Finance in einem SaaS-Kontext mit Vertrieb, Marketing und Operations zusammenarbeitet, warum einheitliche Daten- und Systemlandschaften so entscheidend sind und wie KI bereits heute erste Finance-Prozesse spürbar verändert.Feedback oder Fragen zur Folge?Schreiben Sie uns gerne direkt oder kommentieren Sie die Episode – wir freuen uns auf den Austausch!Kontakt: [email protected]

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This episode was published on March 24, 2026.

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