What is Digital Marketing? This is the true definition! Ep. 2 episode artwork

EPISODE · Aug 14, 2025 · 11 MIN

What is Digital Marketing? This is the true definition! Ep. 2

from Podcasting for Latina CEOs with Podcast Coach Heidy De La Cruz · host Heidy De La Cruz

Send us Fan MailIn this episode, Heidy sets the record straight on what digital marketing truly means — and why it’s more than just reselling a course. She also opens up about how she realized she’s been a digital marketer for over a decade (even before she called herself one) and shares the very first digital product she ever created.💬 In This Episode, You'll Learn:The real definition of digital marketing (hint: it’s not just affiliate links and resale rights)Why digital marketing has been misunderstood and misrepresented latelyHeidy’s journey into digital marketing — from blogging in 2014 to podcasting, coaching, and selling digital and physical productsA behind-the-scenes look at the first digital product she ever soldHow AI tools like Gemini and ChatGPT helped Heidy see herself clearly as a digital marketerThe mindset shift that inspired this podcast and her coaching offers🔥 Key Takeaways:If you're creating content, selling products, using email marketing, social media, or podcasting — you are already using digital marketingYou don’t need to resell someone else’s course to be a digital marketer — you can build your own path based on your strengths and experiencesDigital marketing includes: SEO, blogging, social media, affiliate marketing, podcasting, and moreDon’t wait for validation — own your title and your experience📌 Resources Mentioned:✅ How to Start Your Online Business Checklist for Latinas🎯 Digital Marketing 101 Mini-Course – Discover which strategy is best for your goals and audience💻 Join My Email List – Get new episodes + tips delivered every Thursday🛍️ Visit My Stan Store – Access all resources in one place✨ Connect with Heidy:Instagram: @coachingwithheidyWebsite: https://www.coachheidy.com/  Newsletter🎧 If this episode inspired you, be sure to subscribe, leave a review, and share it with a fellow Latina entrepreneur ready to own her digital space.

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Send us Fan Mail In this episode, Heidy sets the record straight on what digital marketing truly means — and why it’s more than just reselling a course. She also opens up about how she realized she’s been a digital marketer for over a decade (even before she called herself one) and shares the very first digital product she ever created. 💬 In This Episode, You'll Learn: The real definition of digital marketing (hint: it’s not just affiliate links and resale rights) Why digital marketing has ...

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This episode was published on August 14, 2025.

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