Digital twins: What could they do for your business?

from McKinsey Talks Operations · host McKinsey & Company

The term ‘digital twin’ is fast becoming a bit of a buzzword used in discussions about digital transformation, but precise definitions are harder to come by. In this episode, we take a look at what is—and isn’t— within the boundaries of digital twin, the business advantages they can bring, and the requirements to capture the potential value. Join the conversation with Anna Herlt and Kimberly Borden; partners at Mckinsey, along with host Christian Johnson; Managing Editor in McKinsey’s Operations Practice. McKinsey Talks Operations has much more content to offer on the Operations topics that connect strategy with lasting success. Visit www.McKinseyTalksOperations.com to explore events and insights from McKinsey’s Operations Practice, and join the McKinsey Talks Operations community. You can also connect with us on LinkedIn at www.linkedin.com/showcase/mckinsey-operationsSee www.mckinsey.com/privacy-policy for privacy information

Episode metadata supplied by the publisher feed · Published Sep 14, 2022

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What this episode covers

It is important to think about the application of digital twins in the context of your overall digital strategy. A competitive edge in the market can be achieved by understanding where they fit in and the conditions required to capture the full value avail