Direct Selling Disrupted: Agile Experimentation for the Next Generation episode artwork

EPISODE · Sep 12, 2024 · 1H 10M

Direct Selling Disrupted: Agile Experimentation for the Next Generation

from Direct Approach with Wayne Moorehead · host Direct Selling News

On the latest Direct Approach episode, Wayne Moorehead and pawTree Founder & CEO Roger Morgan discuss the Test-Learn-Scale approach, elevating brand positioning and enhancing customer retention. A distinguished figure in direct selling, Roger brings extensive experience from his strategic roles at Boston Consulting Group, Walt Disney, Imagineering, and KPMG. He also led pawTree to impressive milestones, such as inclusion in the Inc. 5000 and the DSA Rising Star Award.

Episode metadata supplied by the publisher feed · Published Sep 12, 2024

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Direct Selling Disrupted: Agile Experimentation for the Next Generation

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