(dis)Trusting Data, with Sid Khaitan

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This episode is 36 minutes long.

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This episode was published on October 22, 2022.

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from Marketing x Analytics · host Alexander Sofronas

In this episode I sat down with Sid Khaitan, Senior Go-to-Market Manager at Chili Piper. We discuss GTM strategy, Sid's career story and insights, creating scrappy marketing analytics at a startup, how to utilize Salesforce for data entry and sales insights, when to move from scrappy analytics to a full analytics suite as a growing business, revenue driven marketing success metrics, why you shouldn't trust data sometimes, and more. Join the discussion below! Twitter | LinkedIn Have questions about Marketing Analytics? Email Alex at [email protected] Click Here for Transcribed Episodes of Marketing x Analytics All view are our own.

Episode metadata supplied by the publisher feed · Published Oct 22, 2022

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In this episode I sat down with Sid Khaitan, Senior Go-to-Market Manager at Chili Piper. We discuss GTM strategy, Sid’s career story and insights, creating scrappy marketing analytics at a startup, how to utilize Salesforce for data entry and sales insights, when to move from scrappy to a full analytics suite as a growing business, revenue driven marketing success metrics, why you shouldn’t trust data sometimes, and more.

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(dis)Trusting Data, with Sid Khaitan

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