Discussing Smart TV Data, Addressability and Reach with Fariba Zamaniyan, VP of Data and Advertising at TiVo

This week we are lucky to welcome Fariba Zamaniyan, VP of Data and Advertising at TiVo Fariba has been on the podcast multiple times before. She was an original guest on our early Fireside chats that originally inspired Deconstructing Data. Fariba is a recognized leader and media industry expert with a proven career history of success in the development and scale of products that monetize data and technology for advertising.  Fariba is someone we’re grateful to get to work with her on a number of projects as we are proud partners with TiVo.  It’s a privilege to be able to work with TiVo to help more advertisers improve return on ad spend by targeting their consumer audiences deterministically.  Connect with Fariba: LinkedIn: https://www.linkedin.com/in/fariba-zamaniyan-5541014/ Connect With TiVo LinkedIn: https://www.linkedin.com/company/tivo/ You can find Deconstructing Data on all major podcast apps and social channels. Learn more at https://www.bdex.com. While you're there, check out BDEX's Omni IQ and click "Try for Free". With no credit card required, you can upload a CSV and see free analytics and use our AI to builded an extended audience of more people just like your best customers. Check Out Omni IQ For Yourself: https://omni-iq.bdex.com/ Connect with BDEX: Web: https://www.bdex.com LinkedIn: https://www.linkedin.com/company/bdex/ Twitter: https://twitter.com/BDEX Instagram: https://www.instagram.com/bdex_llc/ TikTok: https://www.tiktok.com/@bdex_llc Spotify: https://spoti.fi/3Yxs0x8 #Deconstructingdata #TVData #Addressibility #Marketing #Tech