EPISODE · Apr 25, 2022 · 31 MIN
Dissecting the BNPL ‘Fairytale’
from Retail Remix · host Retail TouchPoints
Over the past two years, the Buy Now, Pay Later space has exploded. Retailers of all sizes and across categories have embedded BNPL capabilities into their customer experiences to help boost shopper satisfaction and basket sizes. But how will the tech landscape continue to evolve as consumer and retailer adoption rates rise? During this week’s Retail Remix, Adam Mawdesley, CRO of SplitIt digs into the “fairytale” of BNPL, including: Current consumer behaviors and how payment preferences have changed; Different models of BNPL and how the competitive landscape will evolve; and Ways retailers can effectively navigate this landscape and select the right tech partners for them. RELATED LINKS Learn more about SplitIt Dig into RTP content about BNPL trends
Embed this episode
What this episode covers
Over the past two years, the Buy Now, Pay Later space has exploded. Retailers of all sizes and across categories have embedded BNPL capabilities into their customer experiences to help boost shopper satisfaction and basket sizes. But how will the tech landscape continue to evolve as consumer and retailer adoption rates rise?
NOW PLAYING
Dissecting the BNPL ‘Fairytale’
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.