Do Brands Have To Make A Stand? (AMA-STL Wrap-up #5) (Episode 110 - The Marketing Gateway Podcast)

A Brand’s Gotta Stand For Something, Right? Today we are talking about Katie Martell's talk about progressiveness and brands! If you would like to be apart of the St. Louis chapter of the AMA please check out: https://amasaintlouis.org/ This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/. SOURCES: Please view this public video from Katie Martell where she gives a similar talk: https://vimeo.com/1068308524 Katie’s website: https://www.katie-martell.com/ Keisha Mabry Haymore - https://keishamabry.com/ https://www.researchgate.net/publication/233338520_Commodity_Feminism https://www.cnn.com/2022/05/24/business-food/walmart-juneteenth-ice-cream https://corporate.walmart.com/content/dam/corporate/documents/purpose/culture-diversity-equity-and-inclusion-report/2024-annual-belonging-diversity-equity-and-inclusion-annual-report.pdf Dubious lists of Corporate Social Responsibility: https://rankings.newsweek.com/americas-most-responsible-companies-2026 https://www.uschamberfoundation.org/corporate-social-responsibility/10-companies-leading-the-way-in-corporate-citizenship https://www.forbes.com/lists/best-brands-social-impact/ The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2025, The Research & Planning Group, Inc.