The Marketing Gateway

Goodwill is tuly a good thing for business!SOURCES https://labortribune.com/plumbers-warn-public-of-abuses-false-promises-by-tiger-plumbing/ https://www.bbb.org/us/il/collinsville/profile/heating-and-air-conditioning/tiger-plumbing-heating-air-conditioning-electrical-serv-0734-310006735/complaints?page=2 https://en.wikipedia.org/wiki/List_of_corporate_collapses_and_scandalsThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2026, The Research & Planning Group, Inc.

Things always change, so lets talk about it!This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCES https://archive.org/details/catalog1926sear/page/340/mode/2up https://demystifyinglanguage.fordham.edu/articles/nothing-sells-like-whiteness-racist-signs-and-performative-apologies-in-american-advertising/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2026, The Research & Planning Group, Inc.

If consumers get priced out, is that bad for marketing? Maybe not...This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCEShttps://www.federalreserve.gov/publications/2025-economic-well-being-of-us-households-in-2024-banking-and-credit.htmhttps://blog.hubspot.com/marketing/companies-that-thrived-during-the-recessionhttps://www.businessinsider.com/successful-startups-founded-during-great-recession-made-millions?op=1#scribd-2007-7The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2026, The Research & Planning Group, Inc.

But bad publicity is good publicity!This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCES: https://docs.google.com/document/d/1eLnb1aIS7uQ6SBuI4RzJ5Znvkia4FaMPinHu_LGnYGg/edit?usp=sharing The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Is free merch really the best option?This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCES https://tech.yahoo.com/gaming/articles/tim-sweeney-future-games-ai-212220281.html https://absolutenews.com/epic-games-stores-shocking-growth-295-million-users-but-why-arent-they-spending/ https://news.instant-gaming.com/en/articles/17636-the-epic-games-store-reached-over-78-million-monthly-users-in-2026 https://www.demandsage.com/steam-statistics/ https://www.snopes.com/fact-check/swag/ https://www.sellerscommerce.com/blog/promotional-products-statistics/ https://www.ppai.org/wp-content/uploads/2025/02/2024-PPAI-Sales-Volume-Report.pdfThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Do you know what consumers want? Do you really?This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCES https://slm.mba/mmpm-001/consumer-needs-concept-typology-marketing-implications/ https://ebrary.net/80436/management/core_marketing_concepts https://openstax.org/details/books/principles-marketing/ https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/1916-needs.html https://www.amazon.com/Framework-Marketing-Management-Philip-Kotler/dp/0133871312 https://www.hbs.edu/ris/Publication%20Files/11-091.pdfThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

You may remember us talking about some abriviations in some of our earlier episodes. Here's some more!This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCEShttps://www.jagsheth.com/relationship-marketing/customer-relationship-management-emerging-practice-process-and-discipline/https://crmswitch.com/crm-industry/crm-industry-history/https://fitsmallbusiness.com/history-of-crm/#early-1990shttps://www.jagsheth.com/relationship-marketing/the-evolution-of-relationship-marketing/https://books.google.com/books?id=slGhBgAAQBAJ&pg=PA5#v=onepage&q&f=falsehttps://en.wikipedia.org/wiki/Comparison_of_CRM_systemshttps://www.salesforce.com/crm/headless-crm/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Franchising seems easier, but is it really?This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCEShttps://www.entrepreneur.com/building-a-business/3-dads-each-invested-250-to-start-a-business-with-35-million-dollar-revenue-dad-ganghttps://www.entrepreneur.com/starting-a-business/the-true-failure-rate-of-small-businesses/361350https://sharktankinsights.com/shark-tank-companies-statistics/https://www.usatoday.com/story/life/tv/2019/01/04/we-answer-your-shark-tank-burning-questions/2463620002/https://www.forbes.com/councils/forbescoachescouncil/2019/07/05/11-reasons-why-most-entrepreneurs-fail/https://www.entrepreneur.com/franchises/30-years-of-the-franchise-500a/199048https://www.tastingtable.com/1047972/the-origin-story-of-subway/https://www.bizfranhub.com/news/subway-franchise-costs-fees-requirements-profit-potential/https://www.franchisebreakdown.com/compare/mcdonalds-vs-subwayhttps://www.dohassist.com/resources-blog-subway-franchise-financialshttps://www.franchisebreakdown.com/franchise-cost/dominos-pizzaThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

If you need a last minute father's day gift? Check out Dad Gang!This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCEShttps://www.entrepreneur.com/building-a-business/3-dads-each-invested-250-to-start-a-business-with-35-million-dollar-revenue-dad-ganghttps://www.entrepreneur.com/starting-a-business/the-true-failure-rate-of-small-businesses/361350https://sharktankinsights.com/shark-tank-companies-statistics/https://www.usatoday.com/story/life/tv/2019/01/04/we-answer-your-shark-tank-burning-questions/2463620002/https://www.forbes.com/councils/forbescoachescouncil/2019/07/05/11-reasons-why-most-entrepreneurs-fail/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Maybe one day you'll see our logo on a field?This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCEShttps://ussoccerhistory.org/ASHA/ASHA/saintlouis.htmlhttps://stlsoccernews.com/history/https://www.semissourian.com/sports/scottrade-buys-naming-rights-to-st-louis-arena-1167352https://en.wikipedia.org/wiki/Savvishttps://www.irs.gov/charities-non-profits/advertising-or-qualified-sponsorship-paymentshttps://www.ftc.gov/news-events/news/press-releases/2009/10/ftc-publishes-final-guides-governing-endorsements-testimonialshttps://www.ftc.gov/business-guidance/advertising-marketinghttps://foresightstrategy.com/wp-content/uploads/2025/04/FS-WhitePaper-SponsorshipMarketing.pdfhttps://www.sponsorpulse.com/insights/the-definitive-guide-to-measuring-sponsorship-success-for-brandsThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today we are talking to Colson Steber, someone I've known for quite some time!About Colson: As Co-CEO and Founder, Colson Steber guides strategy and marketing leaders to authentic growth led by market insights for product development and branding. He strategically bridges the gap between businesses and their consumers, ensuring companies understand and meet the real needs driving purchases. Colson's approach generates confidence in strategic decisions.Contact Colson: https://www.linkedin.com/in/colsonsteber/Colson's plug: https://qlarityaccess.com/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

The burden of choice for consumers could mean big bucks for your business!SOURCEShttps://www.livescience.com/physics-mathematics/physicist-richard-feynmans-forgotten-notes-on-the-restaurant-problem-finally-deciphered-after-50-years?utm_source=firefox-newtab-en-ushttps://www.pnas.org/doi/10.1073/pnas.2509612123https://marketingwithdave.com/the-paradox-of-choice-in-marketing-fewer-options-more-sales/https://www.business.com/articles/the-psychology-of-choice-and-how-your-startup-can-leverage-it/https://www.hbs.edu/ris/Publication%20Files/16-037_eb512e96-28d6-4c02-a7a9-39b52db95b00.pdfhttps://academic.oup.com/pnasnexus/article/4/11/pgaf287/8313348?login=false This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Capybaras, sloths, and armadillos, oh my!This month we don't have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!SOURCEShttps://www.researchgate.net/publication/338243592_Theme_Park_Experience_Factors_Explaining_Amount_of_Pleasure_from_a_Visit_Time_Allocation_for_Activities_Perceived_Value_Queuing_Quality_Satisfaction_and_Loyaltyhttps://www.tandfonline.com/doi/full/10.1080/10941660802048480https://slate.com/technology/2026/05/capybara-brazil-cute-animal-cafe-baby-what-is.html?utm_source=firefox-newtab-en-ushttps://www.mypanhandle.com/news/local-news/bay-county/wild-encounters-capybara-cafe-opens-in-panama-city-beach/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

And here we go with part 2 of our chat with Burl!About Burl:Burl Stamp, FACHE, is a seasoned executive, sought-after speaker, and thought leader on workforce culture and leadership. Burl’s message on employee and customer engagement is practical, thought-provoking, and inspiring. Recent presentations focus primarily on the current workforce shortages in many industries, including solid strategies to reduce turnover and burnout. He is the President/Founder of Stamp & Chase, a St. Louis-based firm that partners with large to mid-size organizations to improve performance by focusing on the engagement and development of an organization’s people. Prior to launching Stamp & Chase, he served several leading health care organizations in executive roles, including president/CEO of Phoenix Children’s Hospital, VP of Clinical Services Development for BJC HealthCare, and VP of Strategic Planning & Marketing for St. Louis Children's Hospital. He is also one of the co-founders of Aegis Digital Health, a technology start-up launched by BioSTL. Burl’s newest book, “Becoming a Better Boss,” focuses on why great bosses matter to organizational success and how companies can better support and development them. He is a faculty member of the American College of Healthcare Executives and has served on the Board of Directors of Mercy Southeast (a regional health system serving southeast Missouri and southern Illinois) and the Society for Healthcare Strategy & Market Development of the American Hospital Association. Burl received his MBA from the Olin School of Business at Washington University and his BSBA in Marketing and Communications from Southeast Missouri State University. He is a frequent speaker on leadership, change management, communication, organizational culture, and business development strategy.Contact Burl:linkedin.com/in/burlstampBurl's YouTube: @stampchase2415Burl's Plug: https://stampandchase.com/Burl's Book: https://a.co/d/07aJJF6kThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today we are speaking with Burl Stamp! Today we are talking a bit about him, but tomorrow we will be discussing his book! You don't want to miss it!About Burl:Burl Stamp, FACHE, is a seasoned executive, sought-after speaker, and thought leader on workforce culture and leadership. Burl’s message on employee and customer engagement is practical, thought-provoking, and inspiring. Recent presentations focus primarily on the current workforce shortages in many industries, including solid strategies to reduce turnover and burnout. He is the President/Founder of Stamp & Chase, a St. Louis-based firm that partners with large to mid-size organizations to improve performance by focusing on the engagement and development of an organization’s people. Prior to launching Stamp & Chase, he served several leading health care organizations in executive roles, including president/CEO of Phoenix Children’s Hospital, VP of Clinical Services Development for BJC HealthCare, and VP of Strategic Planning & Marketing for St. Louis Children's Hospital. He is also one of the co-founders of Aegis Digital Health, a technology start-up launched by BioSTL. Burl’s newest book, “Becoming a Better Boss,” focuses on why great bosses matter to organizational success and how companies can better support and development them. He is a faculty member of the American College of Healthcare Executives and has served on the Board of Directors of Mercy Southeast (a regional health system serving southeast Missouri and southern Illinois) and the Society for Healthcare Strategy & Market Development of the American Hospital Association. Burl received his MBA from the Olin School of Business at Washington University and his BSBA in Marketing and Communications from Southeast Missouri State University. He is a frequent speaker on leadership, change management, communication, organizational culture, and business development strategy.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today we are back with another great interview! We are talking with Betsy Sampson! We had the peasure of meeting her a MDMC a few weeks ago and we are happy ot have her on!About Betsy: Elizabeth 'Betsy' Sampson began her marbling journey after winning the Chancellor's Award for Staff Excellence at UMSL, which came with a stipend. She used her winnings to take art classes and one of the media she chose to learn was paper marbling. What began as a fascination of marbled paper first seen in library books brought home as a child grew into a passion for art marbling. She opened MarbLou Art in 2023, a home-based studio where she creates original marbled papers and applies marbling techniques to a variety of objects.Betsy's plugs: https://www.centralprint.org/introduction-to-paper-marblingContact Betsy: https://www.linkedin.com/in/elizabeth-sampson-97808a6/Twitter/X: EASampsonInstagram: EA_SampsonThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

In today's episode, we are talking to Jaee Blue, CEO and Founder of VBA!About Jaee:Jaee is the Founder and CEO of Venture Beyond Aspirations (VBA), a company dedicated to helping entrepreneurs turn ideas into structured, scalable businesses. Through VBA’s platform, Jaee has built an ecosystem that bridges the gap between education and execution, guiding founders through clear stages of growth from clarity to expansion. With a background in technology and business operations, Jaee specializes in aligning the right systems, tools, and strategy to help early-stage and growing entrepreneurs avoid common pitfalls and build with intention. Under her leadership, VBA has expanded into multiple offerings, including its Core membership platform, creative services, and school-based solutions through Core Scholar. Jaee is passionate about empowering founders to take ownership of their time, ideas, and future. Her work focuses on creating practical, results-driven solutions that simplify the entrepreneurial journey and drive long-term success.Jaee's plugs:https://www.vbaspire.com/Contact Jaee:https://www.instagram.com/iamjaeeblue/https://www.linkedin.com/in/jaeeblue/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

These animals may be better companians than you think!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCEShttps://animalko.com/most-popular-pet-birds-in-the-u-s-and-that-deserve-more-love/https://www.avma.org/resources-tools/reports-statistics/us-pet-ownership-statisticshttps://thevetdesk.com/pet-health-wellness/ferrets/ferret-lifespan-how-long-do-they-live/https://www.thesprucepets.com/rabbit-lifespan-4582447https://www.petmojo.com/small-pets-that-live-longer-than-expected/https://www.hermitcrabassociation.com/pages/BasicHermitCrabCare.pdfhttps://www.thesprucepets.com/caring-for-pet-rats-1236746https://www.reddit.com/r/petsmart/comments/1mejwtz/whats_some_of_your_petsmart_horror_stories_tw/https://www.petmd.com/bird/parakeet-care-sheetThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

This episode won't have you sleepin with the fishes!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCEShttps://www.thesprucepets.com/why-you-should-never-keep-your-pet-fish-in-a-bowl-5215454https://theaquariumexpert.com/how-often-should-i-clean-aquarium/https://www.aquariumnexus.com/aquarium-fish-industry-statistics/https://fishtankadvisor.com/dory-finding-nemo-finding-dory/ https://theaquariumexpert.com/can-turtles-live-in-aquarium-with-fish/https://terrariumtribe.com/houseplant-statistics/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today's episode is the cat's meow!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCEShttps://wildcatreviews.com/automatic-litter-box-statistics/https://www.forbes.com/advisor/pet-insurance/pet-ownership-statistics/https://www.petfoodprocessing.net/articles/19810-state-of-us-pet-food-treat-industry-in-2025https://www.avma.org/resources-tools/reports-statistics/us-pet-ownership-statisticshttps://americanpetproducts.org/2026-state-of-the-industryhttps://en.wikipedia.org/wiki/Cat_caf%C3%A9#North_Americahttps://www.chewy.com/nutramax-solliquin-soft-chew-calming/dp/185267https://twocrazycatladies.com/https://www.catster.com/lifestyle/best-cat-products/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Dog folks, this one is for you!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCES https://www.thehistoryofenglish.com/raining-cats-and-dogs-meaning-origin-usage https://www.avma.org/resources-tools/reports-statistics/us-pet-ownership-statistics https://americanpetproducts.org/industry-trends-and-stats?.com https://murrowcourses.com/graphics/wp-content/uploads/2021/05/FINAL_AVMA_PetDemographics102218-compressed.pdf https://naphia.org/industry-data/ https://www.statista.com/forecasts/1081150/top-online-stores-pet-supplies-united-states-ecommercedb/ https://www.mintel.com/insights/household/pets/ https://www.petfoodprocessing.net/articles/19810-state-of-us-pet-food-treat-industry-in-2025 https://www.forbes.com/advisor/pet-insurance/pet-ownership-statistics/#sources_section https://www.farmkeep.com/farm-guides/livestock/how-much-does-a-goat-costThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

And here we go with part 2 of our interview with Adam!About Adam:Adam Collins earned his MBA from the University of Missouri–St. Louis (UMSL) in December 2019 and continues to fuel his passion for lifelong learning. He recently began a Graduate Certificate program in Social Media and Digital Marketing at UMSL, further expanding his expertise. Professionally, Adam serves as a Project Manager in UMSL’s Planning, Design, & Construction division, a role that perfectly aligns with his 20+ years of experience in the construction industry. He takes pride in contributing to his alma mater, overseeing campus improvements ranging from renovations to equipment upgrades. His work connects him with a diverse range of colleagues, enhancing the university’s infrastructure in meaningful ways. Beyond his job, he remains actively involved in the UMSL Alumni Association and the student-led Board Game Club. Adam is also an entrepreneur and board game enthusiast. He has launched a podcast, a YouTube channel, and an independent publishing company—all centered around board gaming. Passionate about bringing people into the hobby, he collaborates with local libraries and community colleges to introduce modern board games to new audiences. He has even helped organize game days for children at the library. His podcast, Eat Lunch & Board Game, explores games that fit into a typical lunch break, whether 30 or 60 minutes. Inspired by his own experiences starting a lunchtime gaming group at work, Adam has interviewed a wide range of guests from the board game industry, gathering their insights and recommendations. His son occasionally joins in for special review episodes, and together, they’ve also launched a YouTube channel, Reviews from the Attic, where they share their thoughts on board games. When he’s not gaming or working, Adam enjoys reading (often about board gaming), biking with his kids, “running” with his son, and hiking with his familyAdam's plugs:https://beardedboardgames.com/(A list of STL farmers markets: https://www.stlmag.com/dining/st-louis-farmers-markets-guide/)Contact Adam:https://www.linkedin.com/in/adam-f-collins/https://www.youtube.com/@eatlunchboardgamepodcast146The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Have you ever thought about getting a board game from a farmer's market? Well now you have! Today we are posting part 1 of our interview with Adam Collins where we talk about that, and so much more!About Adam:Adam Collins earned his MBA from the University of Missouri–St. Louis (UMSL) in December 2019 and continues to fuel his passion for lifelong learning. He recently began a Graduate Certificate program in Social Media and Digital Marketing at UMSL, further expanding his expertise. Professionally, Adam serves as a Project Manager in UMSL’s Planning, Design, & Construction division, a role that perfectly aligns with his 20+ years of experience in the construction industry. He takes pride in contributing to his alma mater, overseeing campus improvements ranging from renovations to equipment upgrades. His work connects him with a diverse range of colleagues, enhancing the university’s infrastructure in meaningful ways. Beyond his job, he remains actively involved in the UMSL Alumni Association and the student-led Board Game Club. Adam is also an entrepreneur and board game enthusiast. He has launched a podcast, a YouTube channel, and an independent publishing company—all centered around board gaming. Passionate about bringing people into the hobby, he collaborates with local libraries and community colleges to introduce modern board games to new audiences. He has even helped organize game days for children at the library. His podcast, Eat Lunch & Board Game, explores games that fit into a typical lunch break, whether 30 or 60 minutes. Inspired by his own experiences starting a lunchtime gaming group at work, Adam has interviewed a wide range of guests from the board game industry, gathering their insights and recommendations. His son occasionally joins in for special review episodes, and together, they’ve also launched a YouTube channel, Reviews from the Attic, where they share their thoughts on board games. When he’s not gaming or working, Adam enjoys reading (often about board gaming), biking with his kids, “running” with his son, and hiking with his familyContact Adam:https://www.linkedin.com/in/adam-f-collins/https://www.youtube.com/@eatlunchboardgamepodcast146The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

It may be time to check your attic for all your old trading cards! You could make a killing!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/PLUG   SOURCES https://www.sportscardspro.com/game/baseball-cards-1989-donruss/ken-griffey-jr-33 https://allvintagecards.com/honus-wagner-t206/ https://www.msn.com/en-us/money/companies/over-26-million-cards-graded-in-2025-how-the-market-exploded/ar-AA1TwBmj https://www.si.com/collectibles/million-dollar-cards-are-exploding-again-could-2026-shatter-the-hobby-record https://www.tcgplayer.com/content/article/A-Short-History-of-Pikachu-Illustrator-the-Most-Expensive-Pok%C3%A9mon-Card/d26cffe2-6e5f-4720-8519-a6317c11c060/ https://www.cllct.com/sports-collectibles/sports-cards/why-a-12-year-old-was-once-sued-over-a-12-nolan-ryan-rookie-card https://orbsportscards.com/pokemon-card-market-update-spring-2026/ https://www.thepricedex.com/guides/most-expensive-pikachu-cardsLogan Paul's video: https://www.youtube.com/watch?v=pmkpzIi0udYThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

I'm sure we are all well aware of GameStop's many misguided desicions, but this most recent choice is a very interesting one! Let's talk about it!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/ SOURCES https://www.sec.gov/Archives/edgar/data/1326380/000119312526202468/d138475dex99.htm https://finance.yahoo.com/markets/stocks/articles/ebay-says-half-cash-half-162705157.html https://kotaku.com/new-gamestop-program-leads-employees-to-lie-to-customer-1791874332https://www.coindesk.com/business/2026/01/24/gamestop-s-usd420-million-bitcoin-move-sparks-speculation-of-selling https://investor.gamestop.com/news-releases/news-details/2026/GameStop-Announces-Long-Term-Performance-Award-for-Ryan-Cohen/default.aspxThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

It's in the name of the show, you'd think he'd be good at it! May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCESWhy Do So Many Restaurants Fail? (Episode 89) - https://www.youtube.com/watch?v=MVfBCqtje2A Menu at Bob’s Burgers: https://www.zippia.com/wp-content/uploads/2017/04/bobs-burger-menu.jpgMenu at Alamo Drafthouse: https://drafthouse.com/news/get-a-taste-of-the-bobs-burgers-moviehttps://restaurantmode.com/blogs/restaurant-food-profit-marginhttps://20somethingfinance.com/what-is-the-united-states-poverty-line/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

We've talked about email marketing a little bit before, but is there a way that it could actually work in the age of spam filters and limited attention? Let's talk about it!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCES https://www.benchmarkone.com/ https://dripify.com/why-email-campaigns-fail/ https://marketinghubdaily.com/why-email-marketing-doesnt-work-addressing-common-pitfalls-and-strategies-for-success/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Turns out, cheap airfare isn't enough to keep Spirit Airlines going! They have stopped all operations recently, so let's talk about why!May is mental health awareness month. If you need assistance in finding help, or you would like to donate to help others get the help they need, visit https://mhanational.org/SOURCES: https://docs.google.com/document/d/1YrKmzoKES0PiD0LDs_JjPJLBrf16otJP9GjeN_YP7Kg/edit?usp=sharingThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today, we are talking to Alicia Underwood from TwentyThree LLC and The Social Box LLC! We were lucky enough to meet in person at the AMA event and MDMC!Alicia's Plugs: https://www.thesocialbox.co/https://www.heytwentythree.com/About Alicia:Alicia Underwood is the founder of TwentyThree, LLC, a digital communications and influencer marketing agency based in St. Louis. With 15 years of experience in social media strategy and brand storytelling, she partners with enthusiastic, values-driven brands to help them stand out in a crowded digital landscape. Through TwentyThree, Alicia leads strategy, creative, and execution across social media, paid media, and influencer marketing. She works with clients across healthcare, hospitality, and luxury, and is known for blending data, creativity, and culture into campaigns that move people and deliver results. Alongside her client work, Alicia is building The Social Box, a software platform designed to simplify influencer marketing workflows. She also teaches and speaks on the business of social media and influencer marketing, including at MDMC, one of the Midwest's largest digital conferences. Additionally, she serves on the board of Social Media Club St. Louis and the Advisory Council for Asian American Dream in New York, and previously served as President of the Lafayette Square Business Association. Alicia is passionate about storytelling, community building, and helping brands grow with clarity and confidence. She lives in Webster Groves with her husband, two boys, and two cats. She also enjoys Pilates, reading, and cooking in her free time.Contact Alicia:https://www.linkedin.com/in/aliciaunderwood/https://www.instagram.com/twentythree.digital/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today, we are listening to some marketing confessionals from the Midwest Digital Marketing Conference!Interested in going next year? Visit their website for updates about 2027 dates and location! https://bestmarketingconference.com/The people featured in this video:Andy: https://www.linkedin.com/in/andyhudsonstl/Wes: https://www.linkedin.com/in/morganwes/Charles: https://www.linkedin.com/in/charleslpurnell/Ryan: https://www.linkedin.com/in/ryangreen83/Sean: https://www.linkedin.com/in/seanjjordan/Holly: https://www.linkedin.com/in/holly-wooten-b29829186/Ben: https://www.linkedin.com/in/benkniffen/Mindy: https://www.linkedin.com/in/mindychoo/Daniel: https://www.linkedin.com/in/daniel-collart/Tessa: https://www.linkedin.com/in/tessagc/Schalene: https://www.linkedin.com/in/schalenehouston/Kelly: https://www.linkedin.com/in/kellywiethuchter/Matt: https://www.linkedin.com/in/coble/Vernon: https://www.linkedin.com/in/vernonross/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

A short episode for you all today! Lets talk about some tips for networking! And what better enviornment to talk about it than the Midwest Digital Marketing Conference!This month is donate life month. If you are interested in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Have you noticed how Hershey's chocolates taste different lately? If you didn't before, now you do! Today we are talking about candy, chocolate in particular, and why they've changed.This month is donate life month. If you are interested in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCES: https://docs.google.com/document/d/1JBJTeO1ujdFKMH_ahI-ZAGcNYX12eRQh3YHzo4UbfjI/edit?usp=sharing NOTE: The script for some of this episode is based on a piece that appeared in Sean J. Jordan’s OPO Insights newsletter on April 16, 2026.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Is growth good in business? Yes, of course! BUT it can't be the only thing you focus on, and that has been proven time after time!This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCES https://www.khabirulalam.com/uploads/1/1/7/3/117391517/marketing_myopia_hbr.pdf https://www.ebsco.com/research-starters/marketing/marketing-myopia https://www.cleanersupply.com/492bff/globalassets/csius/research-reports/2025-state-of-the-dry-cleaning-industry/2025-state-of-the-dry-cleaning-industry.pdf https://www.pewresearch.org/internet/fact-sheet/mobile/Picture Source:https://www.instacart.com/company/enterprise-blog/schnucks-expands-caper-carts-to-new-stores-across-missouri-and-illinoisThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

A Brand’s Gotta Stand For Something, Right? Today we are talking about Katie Martell's talk about progressiveness and brands!If you would like to be apart of the St. Louis chapter of the AMA please check out: https://amasaintlouis.org/This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCES:Please view this public video from Katie Martell where she gives a similar talk: https://vimeo.com/1068308524Katie’s website: https://www.katie-martell.com/Keisha Mabry Haymore - https://keishamabry.com/https://www.researchgate.net/publication/233338520_Commodity_Feminismhttps://www.cnn.com/2022/05/24/business-food/walmart-juneteenth-ice-creamhttps://corporate.walmart.com/content/dam/corporate/documents/purpose/culture-diversity-equity-and-inclusion-report/2024-annual-belonging-diversity-equity-and-inclusion-annual-report.pdfDubious lists of Corporate Social Responsibility:https://rankings.newsweek.com/americas-most-responsible-companies-2026https://www.uschamberfoundation.org/corporate-social-responsibility/10-companies-leading-the-way-in-corporate-citizenshiphttps://www.forbes.com/lists/best-brands-social-impact/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Here we go with part 4 of our AMA STL conference wrap-up! Today we are discussing Mike Allton's talk about AI, and how it can be a help, not a hinderance!If you would like to be apart of the St. Louis chapter of the AMA please check out: https://amasaintlouis.org/This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCESMike Allton - https://theaihat.com/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Here is part 3 of our AMA ATL wrap up series! Today we are talking about Amanda Chamov's talk!The link I mentioned: https://www.amexglobalbusinesstravel.com/downloads/If you would like to be apart of the St. Louis chapter of the AMA please check out: https://amasaintlouis.org/This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Let's discuss more about the April 9th AMA-STL confrence! If you would like to be apart of the St. Louis chapter of the AMA please check out: https://amasaintlouis.org/This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Today we continue talking to the incredible Dr. Perry Drake! In Part 2 we talk much more about the Midwest Digital Marketing Conference, which is happening April 29 and 30 here in St. Louis! You can learn more at https://bestmarketingconference.com/Dr. Drake is the Department Chair and Full Teaching Professor at the University of Missouri–St. Louis and Founder of the Midwest Digital Marketing ConferenceContact Dr. Perry Drake: https://www.linkedin.com/in/perrydrake/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2026, The Research & Planning Group, Inc.

Today we are talking to the incredible Dr. Perry Drake! He has some very insightful things to say, and if you would like to hear more from him, you can attend the Midwest Digital Marketing Conference! You can learn more at https://bestmarketingconference.com/Dr. Drake is the Department Chair and Full Teaching Professor at the University of Missouri–St. Louis and Founder of the Midwest Digital Marketing ConferenceContact Dr. Perry Drake: https://www.linkedin.com/in/perrydrake/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2026, The Research & Planning Group, Inc.

April 9th was the annual AMA STL conferance, and it was a great time! Today we are listening to some marketing confessionals from some of the amazing guests!All the guests that shared their amazing advice:Sean: https://www.linkedin.com/in/seanjjordan/Amanda: https://www.linkedin.com/in/amandachamov/Stephanie: https://www.linkedin.com/in/stephaniezettl/Keisha: https://www.linkedin.com/in/keishamabry/Marisa: https://www.linkedin.com/in/marisalather/Brandon: https://www.linkedin.com/in/brandontowl/Kyle: https://www.linkedin.com/in/kyle-coble-b4258b3/Olivia: https://www.linkedin.com/in/olivia-roberts-stl/Katie: https://www.linkedin.com/in/katiemartell/Nick: https://www.linkedin.com/in/nick-niehaus/Ryan: https://www.linkedin.com/in/ryangreen83/If you would like to be a part of the St. Louis chapter of the AMA and come to future events, please visit the AMA website: https://amasaintlouis.org/This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Let's talk about scouting with Martez Moore, and discuss how well marketing works for it!About Martez: Martez Moore serves as the Deputy Scout Executive for Greater St. Louis Area Scouting. In this role, he oversees Scouting operations to include fundraising, marketing, strategic planning, membership, and program development across 63 counties in Missouri and Illinois. The Greater St. Louis Area Council is the 5th largest council in America and serves 28,000 youth.Contact Martez: https://www.linkedin.com/in/martez-moore-cfre-a1790020/Martez's plug: https://beascout.scouting.org/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

And here is part 2! We hope you enjoyed getting to know more about Sean and what we do outside of the podcast!Contact Sean: https://www.linkedin.com/in/seanjjordan/This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

We have a very special interview today! Our lovely host Sean has decided to be in the hot seat himself! About Sean: Watch the video and find out!Contact Sean: https://www.linkedin.com/in/seanjjordan/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Good marketing is one of the most important things you can learn for your business! Let's talk about how you can do that, with some examples. Even some personal ones!This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCESAdapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questionshttps://www.facebook.com/50Pizzas/https://www.foodbevg.com/US/Belleville/798191913384570/50-PizzasThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

If you've been meaning to rewatch some of our older episodes, now is the time! Today we are talking about making a marketing plan, and what questions are important to ask!This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.Our previous episodes mentioned today:Interview with Jolien part 1: https://youtu.be/vQYCxTDZESUPart 2: https://youtu.be/qE7ULN5mPgABCG Matrix: https://youtu.be/JVXPAAuSlDUAnsoff Matrix: https://youtu.be/NO69hbh9wusGSTIC Plan: https://youtu.be/_yj30lLT2H0SOURCES Adapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questions https://creately.com/blog/diagrams/the-ultimate-list-of-marketing-strategy-tools/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes:https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.

Ever had someone come into your business and give you the dreaded "I'm just looking"? Your question to them may be the problem! In today's episode, let's explore what influences people to purchase!This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCESAdapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questionshttps://capitaloneshopping.com/research/consumer-product-research-statisticsThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.

It's such a simple question, but business owners may not be utilizing it enough!This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCES Adapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questions https://www.wpbeginner.com/beginners-guide/how-to-install-google-analytics-in-wordpress/ https://www.surveymonkey.com/curiosity/3-easy-ways-survey-website-visitors/ https://www.jotform.com/blog/pop-up-survey/ https://www.shopify.com/blog/how-to-make-affiliate-links https://www.qualtrics.com/articles/customer-experience/customer-journey-analytics/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.

The internet is so integrated into our lives these days, that it can be hard to trust a business without a website. That's why you need one! It can also increase your visibility to new consumers!This month is donate life month. If you are interesting in becoming an organ donor, or you would just like to know more, please visit https://donatelife.net/.SOURCES Adapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questions https://www.forbes.com/advisor/business/software/best-cheap-website-builder/ https://www.business.com/articles/building-online-presence/’ https://www.upwork.com/resources/how-to-promote-business-online https://www.forbes.com/councils/forbesbusinesscouncil/2024/03/08/20-tips-for-improving-online-business-visibility-through-seo/ https://www.positional.com/blog/pagerank https://basicsofmarketing.com/seo/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.

A brand is more than just awareness and recognition! Sometimes they just need to connect to people!This month I am plugging the St. Louis chapter of the AMA. To become a member, you can visit https://amasaintlouis.org/.SOURCESAdapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questionshttps://www.ama.org/topics/brand-and-branding/https://en.wikipedia.org/wiki/Brandhttps://www.merriam-webster.com/dictionary/brandThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.

To succeed in business, you have to know and understand your competitors! Let's talk about how to do that!This month I am plugging the St. Louis chapter of the AMA. To become a member, you can visit https://amasaintlouis.org/.Sources:Adapted from this list: https://www.indeed.com/career-advice/career-development/basic-marketing-questions https://www.nytimes.com/2020/03/25/nyregion/coronavirus-nyc-taxi-drivers.htmlThe Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.