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Do You Have a Marketing Problem or a Sales Problem? episode artwork

Oct 7, 2019 31 min

Do You Have a Marketing Problem or a Sales Problem?

from The B2B Mix Show Hosted by Stacy Jackson

Are you frustrated with your sales & marketing results? Is it a marketing problem, a sales problem, or a little bit of both? On today's episode, sales expert Brian Williams, Founder & CEO of Perspectivity, helps us break down ways that leaders can identify where challenges lie and ways to address those issues. Brian tells listeners: About the need for a shared language between sales and marketing Why it's so important for marketers to become better versed in using data and analytics How sales and marketing teams can become better partners About the importance of empathy between these two teams Want to get in touch with Brian online? LinkedIn -https://www.linkedin.com/in/brianwilliamsurl/ Website - http://www.perspectivityintl.com/ Get his book - The Ultimate Sales Messaging System - http://bit.ly/bw_sales_book -- About The B2B Mix Show: The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk! Connect with us on social media: The B2B Mix Show -- Twitter, Instagram, LinkedIn, Facebook Stacy Jackson -- Twitter, LinkedIn Alanna Jackson -- Twitter, LinkedIn

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This episode was published on October 7, 2019.

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