Do you want to be Right....or do you want to Win? episode artwork

EPISODE · Jul 16, 2026 · 32 MIN

Do you want to be Right....or do you want to Win?

from NeuroConversant Leadership · host Jeremy Doran

Jonathan Lautermilch runs a book publishing company with his wife (the editor), a launch director, and a sound engineer, and none of them think the same way he does. He built it that way on purpose.We start with how he manages a team whose brains work completely differently from his and from each other. He talks about hiring people who are willing to say no to him, and why that's saved the business more than once.From there we get into delegation. Jonathan hands off the parts of the business he's not good at (by his own account, most of the tech side) and holds onto two things he won't budge on: the end goal and the team's core values.We also talk about boundaries. Jonathan doesn't take texts at midnight, and he tells authors that up front instead of hoping it works itself out.Along the way: psychological safety, why "do I want to be right or do I want to win" changed how he runs meetings, and the two questions he asks every author before they write a single word.Jonathan is also the guy helping me publish my own book, so consider this an unfiltered look at what that's actually been like.00:00 Introduction to Smart Publishing02:49 The Power of Diverse Perspectives05:32 Creating a Culture of Psychological Safety08:37 Defining Goals and Priorities11:22 The Spectrum of Author Engagement14:01 Navigating the Writing Process16:55 Building Trust and Communication19:49 Consistency in Writing22:52 Advice for Aspiring Authors26:31 Final Thoughts and ResourcesFind Jonathan at smartpublishingservices.com or on LinkedIn: linkedin.com/in/jonathanlautermilch

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Do you want to be Right....or do you want to Win?

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