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Does Google Hate B2B Advertisers? episode artwork

EPISODE · Oct 5, 2017 · 30 MIN

Does Google Hate B2B Advertisers?

from PPC Rockstars · host WMR.FM

Long-time recurring guest Melissa Mackey from gyro and BeyondThePaid.com discusses how she doesn't believe Google caters to b2b advertisers, but goes out of their way to accomodate b2c. After Google’s annual big Adwords announcement conference call, Melissa said she " held low expectations for any great news for B2B advertisers. And as usual, I was right – Google still hates B2B advertisers."Melissa has been doing PPC since the dawn of Adwords in 2002.  She's currently Search Supervisor at gyro, the largest independent B2B agency in the world.  

Episode metadata supplied by the publisher feed · Published Oct 5, 2017

What this episode covers

Long-time recurring guest Melissa Mackey from gyro and BeyondThePaid.com discusses how she doesn't believe Google caters to b2b advertisers, but goes out of their way to accomodate b2c. After Google’s annual big Adwords announcement conference call, Melissa said she " held low expectations for any great news for B2B advertisers. And as usual, I was right – Google still hates B2B advertisers."Melissa has been doing PPC since the dawn of Adwords in 2002.  She's currently Search Supervisor at gyro, the largest independent B2B agency in the world.

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Does Google Hate B2B Advertisers?

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Frequently Asked Questions

How long is this episode of PPC Rockstars?

This episode is 30 minutes long.

When was this PPC Rockstars episode published?

This episode was published on October 5, 2017.

What is this episode about?

Long-time recurring guest Melissa Mackey from gyro and BeyondThePaid.com discusses how she doesn't believe Google caters to b2b advertisers, but goes out of their way to accomodate b2c. After Google’s annual big Adwords announcement conference call,...

Can I download this PPC Rockstars episode?

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