Don Maseco - Ep 2: La expansión de Gruma - Whitepaper

What this episode covers

En este episodio de Arquitectura de los negocios, Susana Sáenz continúa la historia de Don Roberto González Barrera, centrándose en la expansión y transformación de Maseca en Gruma, un gigante global presente en más de 112 países. A lo largo del historia, se abordan los retos políticos, económicos y regulatorios que enfrentó la empresa, así como la decisión de Don Roberto de no vender Maseca, respaldada por aliados estratégicos. Prueba Whitepaper 30 días gratis

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How long is this episode of Whitepaper?

This episode is 29 minutes long.

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This episode was published on January 13, 2025.

What is this episode about?

En este episodio de Arquitectura de los negocios, Susana Sáenz continúa la historia de Don Roberto González Barrera, centrándose en la expansión y transformación de Maseca en Gruma, un gigante global presente en más de 112 países. A lo largo del...

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