Don’t Start a Business Until You Answer This Question

Businesses are vehicles, not destinations.After spending seven months in Latin America while trying to grow my marketing agency, I found myself questioning whether I was building the right business for the life I actually wanted.In this episode, I explore why we should design our ideal life first, then choose the business that supports it. We discuss finding your strengths, following market demand, adapting to technological shifts like AI, and why the best business is the one aligned with who you are.Because success isn’t just about making money, it’s about building a life you actually want.