Down at the farm: IMG x RedBird Summit

Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry.This week, Martin Ross and Jonathan Rest join the podcast to bring frontline industry insight and heavyweight interviews from the IMG x RedBird Summit 2025 at Soho Farmhouse in the Cotswolds to unpack the following:In the wake of the Paramount’s UFC rights swoop and the impending Zuffa Boxing US broadcast deal – is PPV over?Rights-holders embracing YouTube as a live sports destination.Amazon’s advance into golf streaming as it picks up a US Masters package.Are big minimum guarantees still a thing and does TKO-owned IMG have an appetite for them?You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here. Host: Catherine Davies Contributors: Martin Ross and Jonathan RestEditor: Lumi Lehmuskallio  Sources: 1. UFC PPV era over in Paramount $7.7bn play2. Global NFL bow sets live stream record for YouTube3. YouTube channels, BBC part of Bundesliga UK mix4. Amazon deal boosts early rounds Masters coverage5.Prime Video's tailored, tier-one rights strategy6. IMG heavily in the mix as CAF nears eight-year deal  Hosted on Acast. See acast.com/privacy for more information.