EPISODE · Sep 17, 2024 · 29 MIN
Dr. Agnes Arnold-Forster, Historian, Author, and Researcher
from The History Factory Podcast · host The History Factory Podcast
In this episode, we dive into nostalgia’s dual role as a management and creative tool. Dr. Agnes Arnold-Forster and History Factory’s Erin Narloch discuss how nostalgia is used in marketing to evoke emotional connections with brands and how organizations use it as a management tool to foster employee loyalty and engagement. Tune in for this conversation on the enduring influence of nostalgia.
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Dr. Agnes Arnold-Forster, Historian, Author, and Researcher
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